Service & Process Design

We help organisations improve customer experience, employee experience and operational performance through Service & Process Design. By connecting customer journeys with the processes, people, systems and technologies behind them, we uncover friction, identify high-value opportunities and design services that are easier to use, deliver and scale. Our human-centred approach combines Service Design, Process Design and Design Thinking with the possibilities of automation and AI.

How can you create services that are seamless for customers, effective for employees and efficient for your organisation? Effective Service & Process Design looks beyond individual customer touchpoints. It considers the complete service ecosystem: customer needs, employee workflows, internal processes, technology, data and organisational realities.

Bringing Service & Process Design to life

Using our iterative Double Diamond Design Thinking approach, we help teams understand what is happening today, identify the right opportunities for improvement and design better future experiences. By validating assumptions early and involving the people who use and deliver the service, we reduce risk and create solutions that work in practice.

Do you recognize this challenge?Process design challenges

Improve your services, starting today

Sound familiar?

Our Service & Process Design services help you determine where to focus, uncover the causes of customer and operational friction and move quickly towards solutions that create measurable value. You can start with one focused Service Design workshop or sprint and expand only when it makes sense. Each building block creates tangible outcomes, from prioritised opportunity areas and customer insights to journey maps, prototypes, service blueprints, implementation roadmaps and operational playbooks. Together, these building blocks can also form an integrated end-to-end Service & Process Design transformation programme.

Service & Process Design Services

Service & Process Concepting Sprint​

Co-create a customer-centered vision and service strategy

Our Service & Process Opportunity Sprint combines customer research, journey and process mapping to uncover friction, root causes and validated opportunities for service and process improvement.

Outcomes:

  • As-Is Customer Journey & Process Maps
  • Customer, stakeholder and employee insights
  • Key friction points and root causes
  • Validated customer needs

Service & Process Concepting Sprint​

Co-create a customer-centered vision and service strategy

Our Service & Process Opportunity Sprint combines customer research, journey and process mapping to uncover friction, root causes and validated opportunities for service and process improvement.

Outcomes:

  • As-Is Customer Journey & Process Maps
  • Customer, stakeholder and employee insights
  • Key friction points and root causes
  • Validated customer needs

Service & Process Concepting Sprint​

Co-create a customer-centered vision and service strategy

Our Service & Process Opportunity Sprint combines customer research, journey and process mapping to uncover friction, root causes and validated opportunities for service and process improvement.

Outcomes:

  • As-Is Customer Journey & Process Maps
  • Customer, stakeholder and employee insights
  • Key friction points and root causes
  • Validated customer needs

Service & Process Excellence Playbooks

Embed Service Design and Process Improvement across your organisation

Our Service & Process Excellence Playbooks bring proven principles, tools and guidelines into one practical system, helping teams improve services and processes consistently and independently.

Outcomes:

  • Reusable methods, tools and templates
  • Journey Mapping and Service Blueprinting guidance
  • AI and implementation guidelines
  • Shared ways of working

Service & Process Excellence Playbooks

Embed Service Design and Process Improvement across your organisation

Our Service & Process Excellence Playbooks bring proven principles, tools and guidelines into one practical system, helping teams improve services and processes consistently and independently.

Outcomes:

  • Reusable methods, tools and templates
  • Journey Mapping and Service Blueprinting guidance
  • AI and implementation guidelines
  • Shared ways of working

Service & Process Excellence Playbooks

Embed Service Design and Process Improvement across your organisation

Our Service & Process Excellence Playbooks bring proven principles, tools and guidelines into one practical system, helping teams improve services and processes consistently and independently.

Outcomes:

  • Reusable methods, tools and templates
  • Journey Mapping and Service Blueprinting guidance
  • AI and implementation guidelines
  • Shared ways of working